by: Willie Whitewall


Goodyear Tire & Rubber’s truck servicing program, FleetHQ is the sponsor of NASCAR driver Dennis Setzer’s Camping World Truck Series No. 92 FleetHQ/BTS Tire & Wheel Distributors Chevrolet Silverado racing truck. “We’re excited and proud to debut our FleetHQ truck with a veteran NASCAR driver with 18 wins under his belt,” said Ricky Benton Sr., owner of Black’s Tire Service, RBR Motorsports and BTS Racing. Black’s Tire Service is campaigning the truck in the 2010 NASCAR Camping World Truck Series, and has 18 commercial tire locations and a retreading plant in North and South Carolina. Benton also owns BTS Tire & Wheel Distributors, a local wholesale distributor of commercial and passenger tires, and have offered motorsports services such as maintenance, tire installation and sorting and stocking of parts and tires for race teams. Benton’s RBR Motorsports has teamed up with several veteran and rookie NASCAR drivers in various racing series, including the United Speed Alliance Racing Pro Cup Series. “In the past, we have supported drivers before they’ve gone on to compete in the major series,” Benton said. “(We’ve supported) drivers such as Matt Carter, son of NASCAR veteran Travis Carter and the 2004 USARacing Pro Cup Series rookie of the year and the 2008 ARCA RE/MAX Series rookie of the year, (who) went on to compete in the NASCAR Nationwide Series.” “Racing has become more than a hobby or a past-time for our family and our employees, it’s also become a way for us to connect with each other, our customers and our community,” said Rick Benton Jr., who also serves as vice president of sales and marketing for Black’s Tire. “Racing’s become an integral part of our company’s marketing strategy.”